IsraelAsia
my city isTel Aviv
A straight Mediterranean shore, a long beach, and a grid of streets behind it.
32.0853° N 34.7818° E
Neighbourhoods
- The New North
- Montefiore
- Shabazi
- Ramat Aviv
- Yad Eliyahu
- HaTikva
- Kochav HaTsafon
- Nahalat Yizhaq
- Bitsaron
- Ramat Israel
- Tel Haim
- Lamed
תל אביב–יפו
תל אביב–יפוTel Aviv
Tel Aviv, in Hebrew: the name Tel Aviv goes by at home, set in its own letters and read by a native reader before it's printed.
In words
Tel Aviv, in its own words
From Tel Aviv's own names, set in its own type: the name it calls itself, its neighbourhoods and its streets from A to Z. Each one a print you can make yours.
The lines
Tel Aviv, in our lines
Our own lines, set for Tel Aviv. Each one comes on what you wear and what you hang.
Constellation
Every neighbourhood a star, joined nearest to nearest.
About Tel Aviv
Sand along the whole western edge, boulevards running inland from the sea, and an old port at the southern end. Tel Aviv is a young city on an old coast, joined to Jaffa in its official name.
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Tel Aviv, by the street and by the letter
01 · 8 designs
Every street, named
Tel Aviv in words: the sentence, finished, every neighbourhood run together and its name built big. Derekh Namir runs longest through the middle of town.
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02 · 11 maps
Down to the coast
Tel Aviv's street grid and the coast, drawn eight ways, plus studies of only its water, roads or green.
Only the water. Everything else is paper.
03 · 6 designs
Along 32° north
Tel Aviv, measured: the distance to somewhere else, its year, month by month and how far it is to everywhere else. Its days run from 10 to 14½ hours of light.
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04 · 7 date designs
Make a day of it
A day in Tel Aviv, set like an invitation and signed 32.085° N, 34.782° E: the day you moved, married, met or arrived. You write the words.
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05 · 14 designs to wear and use
Take it with you
For The New North, Montefiore, Shabazi and the rest of Tel Aviv: crewnecks, tees, hoodies and stickers, made for you.
- HoodieStack hoodie, on black
- Crewneck, left chestThe Sky crewneckConstellation
- Crest tee
- Tee, left chestThe Field teeGrain
- The Sentence crewneck
- Hoodie, left chestThe Sentence hoodieSignal
- Coordinates hoodie
- Crewneck, left chestCoordinates crewneckField notes
- In Its Own Script stickers
- Tee, left chestOwn Script teeLocal tongue
- The Sentence tee
- Stack hoodieIndex
- Crest crewneck
- The Chart crewneckSun Path
- Stack hoodie
Ways in
Start from the moment. It opens set up.
Each one has the words, a pin, a date and a style already in place for Tel Aviv. Open it, then make every part yours.
New home
The front door
A pin on home, the year you moved in and a welcome under the map.
Moving away
Our corner
The city at night, a pin where everyone used to meet and a line to take with you.
Where we met
The corner
Two inks, a heart on the spot and your names under the map.
Wedding
The stamp
“Married”, the date and your names in a ring of the place and its coordinates.




































